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On Thursday, 17 October, we are hosting a Dutch-language webinar with the theme: “How can you leverage customer experience to improve your cash flow?”
In this webinar, we’ll go beyond simply having a clear and correct invoice. What about the customer experience during the payment process? And do you still refer to “debtors” or have you adopted “customers” – as the frontrunners in credit management do?
By integrating credit management into the customer journey, you contribute to a positive customer experience and brand perception, which in turn enhances customer satisfaction, loyalty, and payment behaviour.
Henk Stobbe and Willem Lemmers will share their insights on how customer-centricity and cash flow improvement can work hand in hand.
In 40 minutes, you will learn:
- The key developments in credit management.
- How to transition from debtor-focused to customer-oriented credit management.
- What this looks like in practice and the benefits it can bring.
By the end, you will have practical tips and concrete tools to start implementing smart credit management immediately. The interactive format also allows you to ask your questions directly and learn from our market experience.
(Please note: the webinar will be conducted in Dutch.)
